What happens when you remove everything from a car that doesn't contribute to driving performance? You produce my new dream car. Thanks to Brammo Motorsports and Ariel Motor Company for reminding me what can be done with just 7 employees focused like a laser on a single goal: driving performance. What did they name it? The Atom. What a great name. Check it out. Link
10 April 2006
Ariel Motor Car
What happens when you remove everything from a car that doesn't contribute to driving performance? You produce my new dream car. Thanks to Brammo Motorsports and Ariel Motor Company for reminding me what can be done with just 7 employees focused like a laser on a single goal: driving performance. What did they name it? The Atom. What a great name. Check it out. Link
Now I know why you liked ATOM so much for our project code name.
ReplyDeleteActually, our ATOM code name came unrelated to this beautiful car discovery, but it might make a nice icon... ;-)
ReplyDelete